Do you have a website or blog? Chances are you also own a Twitter account. Twitter plus blogging or having your own website are perfectly suited partners.
Bloggers and website owners use Twitter to attract more visitors and traffic to their websites. People invite their audiences to follow and engage with them on Twitter. One feeds the other and vice versa.
Experts that using WordPress is one of the best ways you can power your site, especially if you will also be operating a blog. We can go on all day about the different wonders of WordPress which make it a great platform, but let’s focus on a single more important benefit. There are different ways you can use to add or integrate Twitter to your WordPress site.
In this article we will discuss how you can Twitter presence to your WordPress site and maximize on opportunities that relate to your web traffic.
After all, it’s what matters the most: your relationship with your visitors. By aligning your blog and or website closely with your Twitter presence, you are inviting online traffic to take its relationship with you onto the next level. It is how you generate trust , foster engagement, and if you are a business, you increase the prospect of your audience buying from you.
The following are some ways on how you can add Twitter to your WordPress site and catapult your online social networking presence onto the next level.
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1. Embedded Tweets
Embedded tweets are single tweets, embedded within a blog post or any webpage. The tweet comes inclusive of Twitter functionality, like retweets, favorite buttons, and reply as well as timestamps. Below is a typical example of an embedded tweet:
The New Game of Thrones. It was about time.
-Leroy Callagher (@CalsRoy) April 14, 2015
Fortunately, WordPress makes it very easy to do. All you do is paste the URL of the tweet within the body of your post or page, and WordPress will handle the rest
2. Twitter Follow Button
If you are highly active on Twitter and want to align your target audience with your Twitter followers, you will want to make it very easy for your target audience to follow you on Twitter.
Add a Twitter follow button on your site. Much different to a simple Twitter icon, the follow button enables visitors to follow you on Twitter with just a single click, without leaving your site.
The Twitter follow button can be displayed “globally” on your website, meaning it should appear on the same place for each page on the site. You can place it on the header or footer of your site.
Twitters comes with an easy to use tool to create the embed code for the Twitter follow button. The tool gives users a couple of options, like display text and button size.
You can easily paste the embed code into any site. If you have some knowledge of how to edit WordPress themes, you can place the code in the header.php or footer.php file.
However, it isn’t everyone who is comfortable with modifying their WordPress theme and editing code. The good thing is that several plugins are available, and these make it very easy to embed the Twitter follow button without ever worrying about writing any code.
The tweet button is very useful and effective at helping spread your content. Each time your article, blog post, podcast or video resonates with an audience, the tweet button makes for a quick way to spread the content to others.
Just as with the Twitter follow button, you can also use Twitter’s tool to easily generate the embed code for a tweet button of which you can subsequently place on every page of your articles.
When you add a tweet button to your WordPress site, you will want to put the code in the correct place within your theme’s single.php file. This template file controls and manages where you publish your blog posts.
As previously mentioned, if you are not comfortable with modifying code, there are different WordPress plugins that you can use to add a tweet button.
4. Twitter Comments
You can boost your website engagement and at the same time increase visitors by allowing your audience to tweet their comments on your posts.
Each time a visitor feels compelled to make a comment on any of your blog posts, he or she will have the option to tweet that comment, which could attract more followers to the conversation.
There are a couple of ways in which site owners can integrate blog comments with Twitter. The most popular tool is probably the Disgus commenting system. You can install this onto your WordPress site, and with that replacing the default commenting system. the Disgus tool enables visitors to sign into Twitter using different social networking sites and have the option to broadcast comments on Twitter.
A collection of WordPress plugins called Simple Twitter Connect can be used to integrate Twitter functionality into you WordPress site. This tool allows visitors to use Twitter credentials to make comments, then shares those comments on Twitter. The tool has less features than Disgus, but rates as a more lightweight option.
Many WordPress site owners prefer to automatically link their sites to their Twitter Streams. An easy and popular way of doing this is by setting up automatic tweets each time you publish a new post.