How to Use SEO on WordPress
Optimize Your Business Websites Search Engine Results
Do you own a business or company? Is your business small? Does your business have a corresponding website? Have you recently been considering opening your own business? Regardless of whether you currently own your own business or are contemplating starting your own company search engine optimization is essential to the overall success of your business.
What is Your Current State of Visitors
Are you happy with the number of visitors who come to view your website? If you are happy with your success thus far continue your current marketing strategy. If you are trying to get more viewers to access your page no need to worry as WordPress offers 20 of the most effective ways of doing search engine optimization (SEO) for your small business site.
Have you ever utilized a Search Engine to research your business? Take the time to go to Google or Yahoo and type in your business name. Take a look at what comes up.
Better yet perform a keyword search. Go to Google or Yahoo and type in a keyword or set of words relating to your business. For example, if your business features organic cleaning supplies type in organic cleaning supplies in your Search Engine. This allows you to see your overall ranking.
Get on Top of Search
You’re just like millions of other companies and businesses fighting for the number 1 spot. What can you do to increase your ranking? Follow these steps to optimize the search engine results for your small business.
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Choose a Compatible Theme
Begin by choosing a WordPress theme based on your business needs. Install plugins to help you customize the headers, titles, and descriptions that will be displayed on your website. Remember to install a plugin for gzip and cache. W3 Total Cache plugin offers browser, database, object, page, and content delivery network support to improve both site functionality and user experience. Make sure you also install a social sharing plugin so you can easily and quickly share information with 120 social channels.
Prepare user centric quality information. If you’re not getting the number of sales you expect, you may decide to hire a SEO expert to promote your website. Bear in mind that you have to disallow category and tags in robot.txt.
Design Your Landing Page the Right Way
Be sure to arrange your blog section landing page so that only an excerpt of the post is actually displayed.
Install a customizable URL plugin. Go to settings and set your post name as your URL. You should also install a redirection plugin and utilize an image along with its appropriate alt tags.
Install an analytic plugin so that you’re able to verify your website with Analytics code for Google webmaster. Download sitemap.XML plugin to help Search Engines index your website.
Integrate Your Social Networks
Be sure to register with very popular social media networks and create a business page to promote your website.
Your website must be submitted in both open directory sites and other directory sites. Use social bookmarking sites to help you share your website.
Make sure you develop good content and infographics to optimize the quality of your business website.